How To Do Keyword Research For Your Website?
Keyword research is one of the most essential points in digital marketing. Your site ranking is mostly depending on keyword research. Means if you choose the right keyword for your site then there are more chances to rank your site on search engine. In this article, I’ll tell you how to do keyword research for your website.
So if you
are doing digital marketing or working as a SEO Executive then this post is
going to be very important to you. So what are you looking for let’s start
today’s topic “how to do keyword research for your website”.
Before
starting ahead you should know first what a keyword is because when you know
about keyword then you can search it.
What Is A Keyword?
Basically a
keyword is a word or a search query that user searches on search engines. A
keyword may be a single word like success or a group of words like best tips
for being success in life.
Here we have
two different keywords one is short tail keyword and the other one is long tail
keyword.
Types of Keywords And Their Difference
As we told
you in the above paragraph that there are two types of keywords, short tail and
long tail keyword. Both have some benefits and limitations. Here I’ll tell you
the difference between both.
The first
difference between both type of keywords is short tail keyword is hard to beat.
They have high competition but high search volume. On the other side, long tail keyword is easy
to beat but mainly they have less search volume.
Tips For Doing Keyword Research For Your Website
Now you get
the information about what is a keyword. Here we give some tips for that helps
you to do keyword research for your website.
·
First
choose that keyword that relate to the customer / audience issues.
·
Check
the keyword search volume and difficulty.
·
Choose
the long tail keyword for your post.
·
Get
the LSI keyword (related keyword) of your focus keyword.
This is how
you can get low competition keywords so that you can easily get ranked. Here we
give some tools that help you to find out the best keyword for your site.
List of Free Keyword Research Tools
Here we give
a list of free keyword research tools so that you can easily do keyword
research for your website.
Google Keyword Planner
The first
free keyword research tool that comes is Google keyword planner. It is a free
tool powered by the Google. It is free to use and the UI of Google keyword
planner is so easy. You can get keyword search volume and difficult easily with
this.
Ubersuggest
The second
free keyword research tool is Ubersuggest introduced by Neil Patel. He is a
successful digital marketer and get many awards. You can use it for free and
also use its Chrome’s extension for free. It saves your time. You can check all
the things that you can check in Google keyword planner.
Keyword Everywhere
It is also a
free tool that you can easily use for doing keyword research for your website. You
can also use Keyword Everywhere Google chrome extension.
Keyword Intent
This is one
of the best amazing free keyword research tools that you can use. The best thing
about this tool is you will not face monthly searches limit as you face in
others. Apart from this, you can use different filter for searching the keyword
for your website.
These are
some free tools that you can use freely for searching keywords for your
website.
List of Paid Keyword Research Tools
Ahrefs
It is a most
popular keyword research tool that is used by a lot of people. Ahrefs is very
famous between search engine optimization executive. You can use ahrefs for
free but for using all the features you need to buy this.
SEMRUSH
The second
famous paid keyword research for your website is SEMRUSH. It is also a popular SEO
tool. With keyword research you can also audit your site with this. The company
also provide a free version as a trial. You can use that and if you like this
then you can buy this.
Conclusion
This is all
in how to do keyword research for your website. You can use any tools for doing
your keyword research. If you have any query then you can comment me or WhatApp
me at 9997485163. I hope you like this post.